Transcript of Using Technology to Build Connections in the Real World
Duct Tape Marketing
NOVEMBER 21, 2018
I mean, it’s got to be 2006, 2007 when there was the Ad Age 150. I saw what Sally Hogshead did with Fascinate and what Gallup did, and Tom Rath with Strength Finder. I’ve done a whole research campaign on politics that failed. So I bombed a local ABC affiliate. I used to do campaign. Remember that?
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