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Marketing and Growth Lessons for Uncertain Times

ConversionXL

Laura Blue of LaunchLink PR corroborates Gerhardt’s message : It is during these times that brands need to be especially considerate about what and how they are communicating to customers, partners and stakeholders. Hyundai’s Assurance program, which debuted during the 2007–08 financial crisis, is a great example.

Marketing 121
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Beware The Consultant

infochachkie.com

For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage. Such positions include: PR, Sales, Product Development, Lead Generation, Strategic Planning, Fund Raising, etc.

Equity 40
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How To Bootstrap Your Startup

www.readwriteweb.com

Posted by: Serkan | September 10, 2007 4:44 AM Thanks Serkan - the next post will be up soon. Posted by: Matt | September 10, 2007 4:46 AM Good read but. Posted by: Darren Stuart | September 10, 2007 4:53 AM What an excellent article! Posted by: Matt | September 10, 2007 6:28 AM Excellent post! Cant wait for more ;).