Remove 2007 Remove Design Remove Florida Remove Government
article thumbnail

Open Letter to a New Austinite

Austin Startup

Since at least 2007, Austin has been the fastest growing metro area in America. And, in 2002, when Richard Florida published “Rise of the Creative Class,” Austin was a city that outperformed similar sized cities in large part due to droves of creative professionals wanting to live here.

Austin 118
article thumbnail

Can You Trust the “Science” of Optimization?

ConversionXL

Well, scientists have struggled to reproduce the effects of several studies about priming, including this notorious study (mentioned by Malcolm Gladwell in his book Blink ) where participants were “primed” with words like “Florida” and “bingo” then were observed walking more slowly—like the elderly. But we can still trust Cialdini, right?