David Cohen

AUGUST 22, 2012

Here’s the data: 2007: 10%. As an example, one of the areas that I like to invest in is vertical search. With vertical search, it’s all about the crack. Vertical search is one of those areas where I think freemium can still make a ton of sense. All that’s new is old again.

Vertical 110

Vertical Search Business Model Software Developers 110

YoungUpstarts

SEPTEMBER 22, 2015

The most traditional of these is takes the form of a top-heavy vertical structure, and provides benefits such as tight levels of control and close monitoring of activity. There are several different structures a business can adopt in order to create efficient and well-received management practices.

Technical Review 100

Technical Review Retention Employee Technical Support 100

Duct Tape Marketing

OCTOBER 5, 2017

John Jantsch: One of the ways to really drive up profit is to specialize, is to go into a vertical market, is to go have a niche, to get known as an expert in X, Y, or Z. Or maybe you got booted from your job, like a lot of people got laid off in, I don’t know, 2006, 2007, 2008. Market vertical would be what you said, dentists.

Vertical 44

Vertical Java Software Developers Software Development 44

ConversionXL

AUGUST 21, 2014

Software developer Patrick McKenzie aka @Patio11 (easily one of my favorite marketers to follow and learn from) asserts that 40-60% of users who sign up for a free trial of almost every software or SaaS application will use it once and never come back. Often, however, they’re unable to see the benefit of using the software.

Retention 106

Retention Churn Rate Metrics Software Review 106