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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. We would pretty much bid on any phrase that was "[name of competitive product] chat" and variations like that.

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

So, if youre interested in helping avoid mistakes like that, here are the steps: Get a domain name. It doesnt have to be the worlds catchiest name, just pick something reasonably descriptive. If youre concerned about sullying your eventual brand name, dont use your "really good" name, pick a code name.

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, September 15, 2008 The one line split-test, or how to A/B all the time Split-testing is a core lean startup discipline, and its one of those rare topics that comes up just as often in a technical context as in a business-oriented one when Im talking to startups. March 26, 2009 6:15 PM Will said.

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Lessons Learned: Don't launch

Startup Lessons Learned

Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Who doesnt want to see their name in print? Start with a five-dollar-a-day SEM campaign. March 13, 2009 1:50 PM dan simard said. Founders push for it.

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

One major theory that has influenced the way I think about processes comes from Lean Manufacturing , where they use these same techniques to build cars. Names have, of course, been changed to protect the innocent: Hope youre well; I thought Id relay a recent experience and thank you. The Lean Startup Intensive is tomorrow at Web 2.0.

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SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

Customers went into the store either looking for the SuperMac product by name (if our demand creation activities had been effective) or went in unsure of which brand of board to buy. Reply Bill Allred , on May 1, 2009 at 10:46 am Said: This is a really common pitfall. That’s 10x what many websites convert.

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Smarticus — 10 things you could be doing to your code right now

Startup Lessons Learned

Of the techniques he mentioned, I think four are fundamental and critical for any lean startup: TDD (or the even more politely named TATFT ) Continuous integration Automate your deployments Collect statistics The tools to help you do these things are getting better and better every day, but dont confuse tools with process.