The Stairstep Approach to Bootstrapping
Software By Rob
MARCH 26, 2015
I first captured this pattern in my notebook in early 2009, but I didn’t have enough data to be confident in the theory. In my case, that meant getting good at SEO with my first project, instead of trying to learn SEO, Adwords, Facebook ads, etc. I call it The Stairstep Approach. all at once. Lifetime value.
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