2009 Product Public Relations Software 
Steve Blank
NOVEMBER 2, 2009
Marketing demand creation programs (Search Engine Marketing, Public Relations, Advertising, Lead Generation, Trade Shows, etc.) are all expensive and potentially fatal distractions if done before you have found product/market fit and a repeatable sales model. Where is the budget for purchasing the type of product you’re selling?
Steve Blank
MARCH 19, 2009
The one or two product mangers who should have known better glanced down at their shoes. Now I was cognizant I might find a customers that hated the products or company. Were our products a small part of their life or large? What did they know about our products? Has anyone ever spoken to a customer?” If so, where?
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Steve Blank
AUGUST 27, 2009
This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.
Duct Tape Marketing
JUNE 14, 2011
SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! In my opinion, developing and executing an effective ma. The Complete Small Busine. All rights reserved.
Duct Tape Marketing
JUNE 16, 2011
SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! In my opinion, developing and executing an effective ma. The Complete Small Busine. All rights reserved.
Duct Tape Marketing
JUNE 24, 2011
SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! Now, what you can charge and what you actually charge is rarely the same thing. . : The Complete Small Busine.
Duct Tape Marketing
MAY 10, 2011
SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! Come back to ducttapemarketing.com/blog starting on Monday and each day the week to find the new content.)
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