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Social network usage is starting to drop

The Equity Kicker

2014 has been a great year for social media marketing. Facebook is forecasting Q4 revenues of $3.6-3.8bn, Buoyed by the success stories from 2014 bigger brands and bigger budgets will come to the platform whilst inventory remains the same or declines, at least in the UK or US. That means higher prices.

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You Can’t Beat ‘Em, So Join ‘Em: Get Your Retail Shop Online

Up and Running

has forecast that one in five High Street shops will close by 2018. Use Social Media And Special Offers. Social networking is an invaluable tool for retailers nowadays. However, simply marketing via social media is no longer cutting-edge enough to attract large numbers of consumers.

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Spectacles and $SNAP’s $20B Valuation

Austin Startup

This begs the question: how much time do users spend in Snapchat today compared to other social networks, and how will that number change over time? It’s up from 40 minutes in July 2014. Even by July 2014, Facebook’s core application had effectively saturated the US market, with more than 80% of US adults on Facebook.

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How To Prepare Your Business For Black Friday

YoungUpstarts

They are heavily promoted on traditional media (television, radio, newspapers and outdoor billboards) and new media (websites, e-mail, social networks and pay-per-click advertising). Retailers can expect strong sales on Black Friday in 2014, too. The final three months of 2014 are going to be hectic.

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Smartphone Location Tracking Apps Next Wave Is B2B

Startup Professionals Musings

As outlined a while back by Adam Holden-Bache on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, still waiting to be found: Find strategic partnerships. Beyond mobile phones, the same concepts can be applied to embedded systems, portable navigation devices, and laptops.

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The Growing Importance Of Mobile Advertising

YoungUpstarts

MassMedia has also successfully utilized advertisements targeting mobile users of social networks such as Facebook and Twitter. a leading information technology research and advisory firm, forecasts mobile ad spending to reach $41.9 billion by 2017, more than doubling the $18 billion spending projection for 2014.

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200.000.000 mobile users, for starters – Q&A with Viber CEO Talmon Marco

The Next Web

How, when and why did you co-found Viber Media? Juniper forecasts 1 billion mobile VoIP users by 2017. Ask me on 1/1/2014. As for Juniper’s 2017 forecast, that’s quite possible. I believe the difference between the social and communication is quite difficult to say. I may have a better idea :).

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