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Advice From a Successful Female Business Owner: “Don’t Wait Until You are at the Top of Your Game to Get Covered”

Women Entrepreneurs Can

13% were dissatisfied with corporate America. That’s when, Stephens’ mentor and CPA introduced her to the concept of a captive. In 2015 Proje Inc. According to the Annual Business Survey , in 2018, women-owned businesses reported nearly $1.8 Women are starting their own businesses for several reasons.

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How to Become Your Own Boss in 2015 (Webinar Recap)

Up and Running

I had the opportunity to speak with Melinda Emerson, the “SmallBizLady” and America’s #1 small business expert, who took the opportunity to share with us her proven, step-by-step method to transition from employee to entrepreneur. The post How to Become Your Own Boss in 2015 (Webinar Recap) appeared first on Bplans Blog.

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Artificial Intelligence: Implications On Marketing, Analytics, And You

Occam's Razor

ML is the ability to learn without being explicitly programmed. You set your desired outcomes (target CPA, ROAS, enhanced CPC) and let intelligence help you get to your goals – sans human micro fidgeting! A large hotel chain wanted to solve this problem: 90k travelers are stranded every day in America across 5,145 airports.