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Beyond the Full-Time CMO: How Companies are Opting for a Fractional Future

Duct Tape Marketing

We dive deep into the transformative realm of the Fractional CMO, uncovering the nuances and potential it holds for modern businesses. How would you briefly describe this role to someone unfamiliar with it? [01:28] 01:28] In your opinion, what type of business is the ideal fit for a Fractional CMO? How do you avoid this? [07:30]