Remove 03 18 key-to-customer-satisfaction
article thumbnail

8 Brand Models To Attract Your Perfect Fit Customer

Startup Professionals Musings

Attracting the right customers is the key to success in business, whether you have a new startup or a mature enterprise. For example, Xerox tried to broaden the use of "xerox" as the standard term for "photocopying" to extend their existing customer segment into office automation and all kinds of computing.

Customer 308
article thumbnail

How Shifting Your Mindset Can Boost Your Productivity

Duct Tape Marketing

Key Takeaway: People are busy, and that’s applicable across every and all job roles — entrepreneurs, business professionals, employees, stay-at-home parents, consultants, you name it, we’re busy. 15:24] How has 2020 changed your work? [17:55] Recent episode, one of my favorite extending the lifetime value of your customer.

Product 95