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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. Get seen with SEO-driven content marketing Conclusion. How to calculate ecommerce customer acquisition cost.

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Transforming Marketing With Artificial Intelligence

Duct Tape Marketing

He's the founder and CEO of marketing AI Institute, founder of PR 2020 HubSpot's first partner, agency HubSpots and sponsor of this show. And that's, what's gonna happen in business, whether you're in advertising or email or communications or SEO, AI is going to be infused into the software and make it smarter. But we're not there yet.