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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

— Danny Sullivan (@dannysullivan) April 16, 2020. Experiments run by Dan Smullen , who manages technical SEO for Independent News & Media , demonstrate that Google isn’t biased against paywalled content: Before launching our paywall in February, we implemented a soft wall—a registration wall. Avoiding cloaking.

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How To Make Better Business Decisions Using Google Analytics

Up and Running

Google Analytics is a platform within Google Marketing that analyzes user activity across and within websites. By observing how users reach your website and how they behave once they are on it, you can steer your online marketing strategy to improve the quantity and quality of visitors to your site. What is Google Analytics?

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Startup Strategy Roundtable: African Tech Entrepreneurs Emerging

ReadWriteStart

My first question was what categories is he focusing on as his market entry points. The problem with this segmentation as a market entry strategy is that these categories are not synergistic. I recommend he pick one to three service areas that are synergistic to focus on as he goes to market. Don't spray and pray! Bongo Live!

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