Acquisition Bootstrapping Demand Sales Cycle 
ReadWriteStart
JUNE 16, 2011
Freshdesk First, Girish Mathrubootham from Chennai, India, pitched Freshdesk , a SaaS company that provides small and medium businesses with on-demand customer support software that offers multi-channel social support. We see Bizosys as a promising niche vendor with demonstrated capabilities in creative bootstrapping.
Hippoland
AUGUST 8, 2018
One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. But, if they are not, it’s very hard to use paid acquisition to generate that type of traffic for under $5. Sales cycles matter though.
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Hippoland
AUGUST 8, 2018
One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. But, if they are not, it’s very hard to use paid acquisition to generate that type of traffic for under $5. Sales cycles matter though.
ReadWriteStart
NOVEMBER 16, 2010
The big enterprise software companies almost all bootstrapped their way to profitability before they got their first external investors (typically via an IPO). You cannot use freemium strategies without this type of user experience (and freemium is the first fundamental change to the cost of customer acquisition).
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