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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?) One last thought.

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Stories of Opportunity from the First Round Capital Key Hire Wire – COO, VP of Business Development, Online Marketing Director

This is going to be BIG.

Correction: Last week's CTO position at Modcloth is actually a San Francisco opportunity, not Pittsburgh. Our team includes 12 top-notch engineers from NVidia, Microsoft, Stanford, Berkeley and Cornell. We are also one of the stickiest sites on the internet. Each month over 2 million unique visitors come to our site.

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Not crossing the chasm

Startup Lessons Learned

In a subscription business, maybe your attrition starts matching your acquisition, balancing like magic. Or your cost of customer acquisition just magically floats up to match your customer lifetime value. Nothing seems to matter. In an eyeballs business, you just cant seem to acquire or activate that next step-up of customers.