Acquisition Differentiation Revenue Syndication 
Lightspeed Venture Partners
SEPTEMBER 21, 2013
Despite having over 500k downloads and making $450k in revenue over the last 21 months, he had only $185k left in the bank, which meant that he would be out of business in 90 days if he didn’t raise more money. But eventually two syndicates emerged. Brooks has previously raised $1.6M What is important is prior execution.
ConversionXL
MAY 27, 2022
The responsibilities from this DGM role at SaaS company Datto show how embedded demand gen managers are in marketing: • “Build strong, integrated marketing programs using a mix of content marketing, digital marketing, email marketing, and webinars to drive new business opportunities and revenue.
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Duct Tape Marketing
NOVEMBER 1, 2017
We believe instead of setting up your marketing organization for interruption, like it’s basically been set up for the last 50 years, what if we set it up around groups of audiences that we get really close to, we build loyal and trusted relationships with, and we don’t just create one revenue stream. We create four, five.
SVPG
SEPTEMBER 30, 2016
Between working with the co-founders on the strategy, validating concepts with the users, assessing the analytics, driving features and functionality with the team, and working with finance on the new business model, marketing on acquisition, and the warehouse on fulfillment, you can imagine the workload Kate faced on a daily basis.
Agile VC
APRIL 13, 2012
2) Design ethic vs engineers - Over the course of the last 5-10 years, many software-based startups are being built on competitive advantages of design and business model rather than technical differentiation. link] leehower. Thanks Chris, good read and hadn’t seen it before. link] Matthew Tagg. Interesting article!
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