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Finance and PR – The Bottom Line

Rembrandt Communications

CFOs, Before You Turn Down That Public Relations’ Proposal…. Many financial executives ignore public relations’ (PR) activities and move them down on the list of priorities. 5 Reasons to Review That PR Proposal Before It Ends Up In the Trash. However, today’s technology has changed this.

PR 147
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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City. I start off with this question: What is public relations?

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9 No-Nonsense Social Media Tips Your Business Can’t Ignore

YoungUpstarts

You’ll find no shortage of online articles that offer social media tips, but many of them don’t cover the foundational necessities that are at the core of a successful social media brand presence. The tone of your company (such as casual, earthy, witty, prestigious, high-tech, etc.). Don’t bite off more than you can chew.

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Why Some Startups Win

Steve Blank

But my favorite was when the public relations manager told me, “We’re here to summarize the data sheets and put them in press releases and then answer the phone in case the press calls.”. We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.),

Startup 328
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Twitter Link Roundup #179 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Martin – Harvard Business Review – [link]. Good reminder from Fred Wilson that your instincts should sometimes guide you when due diligence does not – [link]. Good discussion in the comments of this article about the Square Stand (replacement for retail cash registers) – [link]. – [link].

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Twitter Link Roundup #243 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Anyhow, it’s time for our weekly roundup of the cool, intriguing, and compelling links and articles we shared with you over the past week on our very own crowdSPRING Twitter account (as well as my own Twitter account ). Hot Tech Startups Get as Many Perks as They Give – crowdspring.co/1rJyIIn. Is the Corporate Campus Dying?

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Twitter Link Roundup #242 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Time once again for our weekly roundup of the articles, videos, posts and quips that we shared with you over the past week on our very own crowdSPRING Twitter account (as well as my own Twitter account ). We are so proud to be a part of the entrepreneurial and technology community in Chicago where we are based. Here we go!