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Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

That was designed to allow information storage and manage customer contact information. Andrew Chen explained this as the Law of Shitty Clickthroughs. This happens in advertising all the time. Is it a B2B or B2C email?” , “What is the company where this contact is working at?” Contact Management: The Beginning.

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How to Optimize Videos for Conversions

ConversionXL

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Revue is a tool designed to help create email digest newsletters. Xero has a “Customers” page with a variety of videos and case studies based on industry (retail, branding and advertising, etc.)

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