Remove Advertising Remove Burn Rate Remove Forecast Remove Revenue
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Is the Lean Startup Dead?

Steve Blank

Tech IPO prices exploded and subsequent trading prices rose to dizzying heights as the stock prices became disconnected from the traditional metrics of revenue and profits. Startups wrote business plans, generated expansive 5-year forecasts and executed (hired, spent and built) to the plan. Then one day it was over. IPOs dried up.

Lean 335
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Critical Key Performance Indicators (KPIs) for Founders

Up and Running

Many startups focus on growth (instead of profits) and often need to track KPIs that may be different from those used by established businesses: Burn rate : indicates the company’s negative cash flow or how quickly it’s spending money. Activation rate: measures how many visitors are engaging with your website or app. Sales KPIs.

Founder 71
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Is Your Startup Tracking the Right Metrics?

Up and Running

What a lot of companies or startups don’t realize is when you put up forecast together, it’s difficult if you’re a startup. You should never have a landing page from any sort of paid advertising that doesn’t have great calls-to-action. ” We’re not advertising on tennis websites.

Metrics 84
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4 Pillars to Nailing Your Investor Pitch

Up and Running

You’ll have to actually demonstrate that you’re generating revenue and increasing your client base. Demonstrating to investors that you have a handle on key business metrics as they relate to your business model and forecast is essential. This includes the commissions, advertising costs, trial periods, and so on.