ConversionXL

FEBRUARY 3, 2022

SEO, email marketing, Facebook advertising). Take the documentation productivity platform, Swimm. In the retention phase, measure these performance metrics: Retention rate vs. churn rate Customer churn Net Promoter Score Email open rates Email click-through rate.

Retention 113

Retention Marketing Acquisition Channel 113

Up and Running

MAY 1, 2014

Ideally, the executive summary can act as a stand-alone document that covers the highlights of your detailed plan. In fact, it’s very common for investors to ask for only the executive summary when they are evaluating your business. If your business model (i.e., “how Advertising. Will you be advertising online?

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

maplebutter.com

JANUARY 8, 2013

I’m not afraid to pick up the phone, cold call someone, use LinkedIn to find someone who’s recently left a company that might be considered competitive and ask them for advise around the business model and marketplace. Create a strong brand, solid social community, sell advertising. Now our biz model is lighter, more flexible.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Up and Running

MARCH 11, 2015

Then there’s businesses. We actually advertise on Facebook, and it works really well. Are you doing advertising? If you wanted to advertise that you’re selling something, or you’re looking for a job, you want to put a job posting up there. Then referral rates and opt-out rates.

Technical Review 60

Technical Review Software Review Due Diligence Exit Strategy 60