Remove Advertising Remove Campaign Remove Missouri Remove PR
article thumbnail

Publicity Stunts: When Good Ideas Go Bad

crowdSPRING Blog

But for every successful PR stunt that is launched by a wide-eyed marketing team, there are dozens of unsuccessful efforts littering the road. Here are 5 legendary examples of PR efforts gone horribly, terrible, awfully wrong. PR Destroyed It. Two trains were designated to travel around Texas to advertise the event.

Missouri 102
article thumbnail

Starbucks As Race Uniter: P**s Everyone Off Equally

Venture Chronicles

And of course their is a #racetogether hashtag campaign. It didn’t help when head PR honcho at the coffee purveyor, Corey DuBrowa, deleted his Twitter account after the deluge of negative reaction. Hashtag campaigns have jumped the shark and I believe that people are actually a lot smarter than advertisers give them credit for.

Nigeria 28
article thumbnail

Top Social Media Measurement and Tracking Tools

www.foliomag.com

ADVERTISEMENT. ); ); ); Home » emedia and Technology. It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” Advertising/Sales. Marketing/Communications/PR. Advertising Systems. Digital Magazines. -->.