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How To Be A Reporter’s Favorite News Source

YoungUpstarts

By Ginny Grimsley, print campaign manager at EMSI Public Relations. Getting a call from a reporter who wants to quote you as an expert for his story, review your book or product, or invite you to write an exclusive article for a publication, is a major coup. Reporters love sources who understand their needs.

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5 ‘P’s” For Your Social Media Marketing Success

YoungUpstarts

By Jeremy Juhasz, social media strategist at EMSI Public Relations. The results can provide the spark you need to drive a specific campaign or to increase your overall visibility to your target market. It can also be a very affordable alternative to other digital advertising options. Pay where you can, if you can.