Both Sides of the Table

MARCH 12, 2016

Any which way, Snapchat has large “reach,” which is a key measure for any advertiser. Reach matters to advertisers for an obvious reason. Immediacy is tremendously important in advertising. That’s why live TV events are great for advertisers. Snapchat is a “lean forward” technology.

Advertising 150

Advertising Iowa Campaign DC 150

crowdSPRING Blog

JUNE 22, 2012

Lean Marketing Tips: Blogging to Build Audience and Drive Traffic – [link]. Lean Marketing Tips: Blogging to Build Audience and Drive Traffic – [link]. How To Make A Splash In A Sea Of Startups: Tips From Chicago’s Top Accelerator and VC – [link]. The video above is an interesting look at genetics.

Social Media 92

Social Media Small Business Design Media 92

crowdSPRING Blog

MARCH 30, 2012

Lean Marketing Tips: Hyperlocal Marketing Channels – [link]. Digital advertising is broken – [link]. Interesting perspective on truthiness in advertising – [link]. Will CPE (Cost Per Engagement) advertising ever take off? Google spending big money on traditional advertising – [link].

Social Media 93

Social Media Small Business Design Media 93

crowdSPRING Blog

AUGUST 15, 2013

Lean Business: Lessons from A-Rod – [link]. Lean Business: Lessons from A-Rod – [link]. FindIt and the appetite for risk among Chicago investors (or lack thereof) | PandoDaily – [link]. Lean Business: Lessons from A-Rod – [link]. The weird world of vintage advertising | Desizn World – [link].

Social Media 94

Social Media Small Business Design Media 94

crowdSPRING Blog

OCTOBER 3, 2014

5 basic legal considerations for startups | Chicago Tribune – crowdspring.co/1na3gI5. David vs. Goliath: Lean Startup Advantages | OpenView Blog – crowdspring.co/1x2JFtG. Crowdsourcing: the great advertising agency debate – crowdspring.co/1BeP9SE. 7 Rules of Perfect Portfolio Websites – crowdspring.co/1ytzvGO.

Social Media 94

Social Media Small Business Design Media 94

View from Seed

JULY 24, 2015

We have companies in Chicago, San Francisco (and elsewhere in Silicon Valley), Omaha, and New York. Half our portfolio is consumer. bijan : there’s a danger in leaning on pattern recognition. “Brand experience is something you really want to figure out before you start spending on advertising.”

Boston 120

Boston Cofounder B2C PR 120

crowdSPRING Blog

JUNE 28, 2013

Chicago startups connecting with big local companies, entrepreneurs and corporations | by Wailin Wong – [link]. Lean Marketing Tips: Public Speaking – [link]. CMOs: Let’s Give Up On Advertising And Do These 6 Things Instead | Forbes – [link]. Why advertising awards are now for losers. — [link].

Social Media 94

Social Media Small Business Design Media 94