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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

Focus on the output metrics of that part of the product, and you make the problem a lot more clear. I had the opportunity to pioneer this approach to funnel analysis at IMVU, where it became a core part of our customer development process. Whatever its purpose, try measuring it only at the level that you care about.

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Pivot, don't jump to a new vision

Startup Lessons Learned

As the CTO/VP Engineering, I was the worst offender. Leading up to a pivot, each cycle, despite our best efforts, the metrics werent good enough. Because you are pushing your damn conference all the time. I am so sick of your tweets it's advertising 24/7. I was stuck between a rock and a hard place.

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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

You declare how much someone clicking an advertisement is worth to you, and then the search engine does its best to get you as many clicks as it can at that price. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

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