Advertising Differentiation Seed Money Software Review 
Both Sides of the Table
MARCH 25, 2016
It says that selling an airplane ticket for $500 and getting paid a $5 fees by the airlines (1% gross margin) is not the same thing as selling $500 of software that you built (>90% gross margin). Most of this advice boils down to an argument in favor of basic planning before starting a company or raising money.
Both Sides of the Table
DECEMBER 27, 2011
If you spent the 3 years perfecting some hugely differentiated technology IP that may also be different. Fast early growth in a market is often eroded when competition gets fierce and prices are forced down due to competition. Let’s consider the following two software companies, both of which have 66% gross margins.
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