article thumbnail

Marketing, Startups and Networking in Los Angeles – Cliff Allen

SoCal CTO

In 1986 I started an advertising and public relations firm to serve software and hardware companies, which became a marketing consulting business ( www.Allen.com ) when I moved to L.A. A few years ago, my CTO spotted a need that local groups and organizations have in handling RSVPs and registrations for meetings and events.

article thumbnail

Social Networking and Business Value

SoCal CTO

Companies also use social networking sites in the hiring process, and increasingly, to do innovative advertising (such as the recent Jack in the Box campaign). Does advertising work in the social networking world? Formerly, he was Managing Director of both Product Management and of Business Development at Los Angeles Times Interactive.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital Revenue Expert – Vince Thompson

SoCal CTO

Vince: I’m an author, speaker and management consultant with a special expertise in online media sales. Today I lead a small consultancy that helps advertising supported develop and scale the revenue producing sides of their businesses. In addition to we’re taking GumGum and their very cool advertising opportunities to market.

article thumbnail

Startup Mentors

SoCal CTO

I've had several Startup CTO Consulting sessions recently where it became apparent that the Founder needed help with the business and product as much or more than the technology. I suggested that they should look for someone like me, but on the business end. For me, I'd use LinkedIn.

Startup 259
article thumbnail

Product Manager Entrepreneur Mark Geller

SoCal CTO

This is a novel user interaction that embeds casual entertainment directly into the operating system experience, based on some fairly interesting underlying technology. In addition, I do a few consulting projects on the side, in the areas of product strategy, search engine optimization, and intellectual property. Details coming soon!)

article thumbnail

How to Hire a Chief Technology Officer

www.inc.com

500|5000 Conference Honorees Resources Press Apply 2011 ); Topics > Leadership and Managing > Human Resources > Job Descriptions > How to Hire a CTO When its time to add a technologist to your slate of executives, what are the best practices to follow? Some companies have a CTO focused on operations under the CIO.

article thumbnail

Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

I've been President of my marketing, branding, creative and advertising firm for, yikes, 30 years. I was on the way back to LA from a ski vacation in Switzerland where I decided while sliding down a glacier that if I survived I would start my own advertising agency. It has been fun to get to know her again.