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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. In this article, we’ll talk about some less saturated digital advertising strategies you can use to get ahead. We’ll also show you what it takes to create advertising that gets people to act. Who are your competitors?

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10 Essential PR Tips for Startups

mashable.com

10 Essential PR Tips for Startups. Erica Swallow is a technology and lifestyle writer. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. .” TIP: As a startup – use PR for link building. October 10, 2011 by Erica Swallow.

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The Ultimate Guide to Starting a Software Company

Up and Running

Since the term “cloud computing” was coined in 1996—at least as we have come to understand its meaning—the software as a service industry has exploded. If you use software like LivePlan, you can create this initial “lean plan” in under an hour and then spend your time where it really matters—on validating your idea. Wireframes.

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10 Ways A Business Owner Can Save Money

YoungUpstarts

Below are some examples of how technology is helping business owners save money. Communication technology offers the best worlds: more features and a simplified format. They are completely free platforms upon which companies can advertise, promote, and even sell their products and services —— absolutely free.

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The Ultimate CEO Twitter List

YoungUpstarts

todsacerdoti : As the CEO and founder of Brightroll, Tod Sacerdoti shares his insight into digital video advertising. artpapas : CEO and founder of Bullhorn, @artpapas is an authority on recruiting technology. missusP : Christine Perkett, CEO of PerkettPR shares her view as the head honcho of one of tech’s best PR companies.

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[Review] The Social Customer

YoungUpstarts

Social CRM is a philosophy and a business strategy that uses technology, work flow, business rules, and social information to talk with (not at) the customer in a transparent way, to make value for both parties.” . T = Tools, the myriad platforms and software needed. 5 Integrate with social advertising and technologies.

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[Review] The Social Customer

YoungUpstarts

Social CRM is a philosophy and a business strategy that uses technology, work flow, business rules, and social information to talk with (not at) the customer in a transparent way, to make value for both parties. T = Tools, the myriad platforms and software needed. P = People and your relationships with them.