Advisory Board Campaign Software Viral 
Startup Professionals Musings
OCTOBER 9, 2023
This dual-leadership approach would have avoided the frustration I felt in a startup a few years ago where beta customers loved our software solution as a free prototype, but we couldn’t sell one in the first few months for a price that seemed reasonable for all our work and innovation. These two jobs need to be done in parallel.
Startup Professionals Musings
JANUARY 30, 2021
This dual-leadership approach would have avoided the frustration I felt in a startup a few years ago where beta customers loved our software solution as a free prototype, but we couldn’t sell one in the first few months for a price that seemed reasonable for all our work and innovation. These two jobs need to be done in parallel.
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Startup Professionals Musings
FEBRUARY 7, 2015
This dual-leadership approach would have avoided the frustration I felt in a startup a few years ago where beta customers loved our software solution as a free prototype, but we couldn’t sell one in the first few months for a price that seemed reasonable for all our work and innovation. These two jobs need to be done in parallel.
Startup Professionals Musings
AUGUST 4, 2013
For example, one CEO I know gave away his software product to the first ten customers. Here is where your Advisory Board can help you in finding real people with deep experience in your product domain, and gather some unbiased feedback. These days, the technical side may be the easy part. Then listen carefully to the feedback.
Startup Professionals Musings
JUNE 30, 2012
For example, one CEO I know gave away his software product to the first ten customers. Here is where your Advisory Board can help you in finding real people with deep experience in your product domain, and gather some unbiased feedback. These days, the technical side may be the easy part. Then listen carefully to the feedback.
Startup Professionals Musings
JANUARY 5, 2018
This dual-leadership approach would have avoided the disaster I experienced in a startup a few years ago where beta customers loved our software solution as a free prototype, but we couldn’t sell a single one for the full price that seemed reasonable for all our work and innovation. Here again is your chance to make pivots for almost no cost.
SoCal CTO
OCTOBER 5, 2010
Advisory Board. 5 great viral marketing campaigns (and what small businesses can learn from them!) - crowdSPRING Blog , September 13, 2010 At crowdSPRING we talk a great deal about how we can leverage our limited marketing resources to drive traffic and revenues and build strong community. Carpe Diem.
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