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A real Customer Advisory Board

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, October 26, 2009 A real Customer Advisory Board A reader recently asked on a previous post about the technique of having customers periodically produce a “state of the company&# progress report. Many companies seek to involve customers directly in the creation of their products.

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The lean startup @ Web 2.0 Expo (and a call for help)

Startup Lessons Learned

If youre interested in being part of my "customer advisory board" for this presentation, please get in touch. Eric, if youre looking for any help as a "customer advisory board", Id love to do anything I can to help. Hey Someone else who is extending the agile/lean approach beyond just developing software.

Lean 68
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How to listen to customers, and not just the loud people

Startup Lessons Learned

Most of the people building our product werent themselves target customers. So there was simply no substitute for seeing actual customers with the product, live. Today, when I talk to startup founders, the most common answer I get to the question "do you talk to your customers?" Establish a customer advisory board.

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Lessons Learned: About the author

Startup Lessons Learned

He serves on the advisory board of a number of technology startups, and has worked as a consultant to a number of startups, companies, and venture capital firms. Wondering how do I get in touch with you - I am founder of a company here in San jose, CA and would like to invite you to be part of our advisor team.

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Pivot, don't jump to a new vision

Startup Lessons Learned

Some startups fail because the founders cant have this conversation - they either blow up when they try, or they fail to change because they are afraid of conflict. Although I wish I could take credit for these pivots, the reality is that they were not caused by my singular insight or that of my other co-founders.

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Embrace technical debt

Startup Lessons Learned

Startups especially can benefit by using technical debt to experiment, invest in process, and increase their product development leverage. The biggest source of waste in new product development is building something that nobody wants. Leverage product development with open source and third parties.

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The curse of prevention

Startup Lessons Learned

If we’re practicing continuous deployment, we can be confident that we’ll be able to rush an emergency fix into production without risking introducing further problems. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Case Study: Continuous deployment makes releases n.