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The Entrepreneur’s Essentials #14: Selling to the “Cool Kids”

Austin Startup

As I’ve helped entrepreneurs find their own product-market fit and connected them to potential clients, investors, and Advisory Board members, I’ve spent a lot of time telling them about the “cool kids”. My parents were entrepreneurs from the time I was born, specifically in retail and direct marketing.

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Less is More, More or Less

Steve Blank

Queries like – compare the sales data of green dresses versus the blue ones, with how many of each does manufacturing have in inventory, and what does finance say the gross margin by region of these product are – would be hard to answer because it required combining data from three incompatible applications.)