Both Sides of the Table

MARCH 17, 2010

LA produced Applied Semantics that created AdSense and was bought by Google. If we extend a bit North up the coast line we have many affiliate marketing innovators including ValueClick, Commission Junction and FastClick. But ultimately we’re on the Internet to communicate, buy stuff, become informed and be entertained.

Silicon Valley 290

Silicon Valley Technology Los Angeles Southern California 290

Both Sides of the Table

FEBRUARY 15, 2011

We were talking about a company, Factual (disclosure my firm is an investor), which was founded by one of LA’s most talented Internet entrepreneurs, Gil Elbaz , who as co-founder of Applied Semantics (purchased by pre-IPO Google for $102 million and now Google AdSense) is responsible for a large portion of the Internet’s monetization.

Silicon Valley 313

Silicon Valley Southern California Los Angeles Semantic 313

www.pakman.com

SEPTEMBER 27, 2012

However look for Twitter to use Twittercards and link management (affiliate programs, “products in your stream”) to differentiate. The rest is just semantics. It’s similar to the Outbrain example above and any search engine marketing example. Products your friends bought, etc. 27 September 2012 at 5:17 am. #.

Social Media 47

Social Media Vertical Advertising Distribution 47

Both Sides of the Table

OCTOBER 31, 2011

.” 15 years ago when many of us first started discussing the future of the web, the smartest future thinkers about where this would all go would say that people interacting with websites would just scratch the surface of the power of the Internet. When machines can talk with others machines you will have a truly powerful Internet.

Florida 324

Florida API Seattle Semantic 324