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Giving Tuesday: Five Ways to Engage Your Board

Board Effect

It all begins right after Thanksgiving, with the Black Friday sales beginning at midnight, followed by tons of sales for online shoppers on Cyber Monday. Mashable made the public announcement, and Giving Tuesday quickly went viral. The holiday season reminds us of all the reasons we love to give and receive.

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Customer Experiences Go Viral on Social Media Platforms

Duct Tape Marketing

Within hours, your response to your disgruntled customer can go viral—even obtaining national attention (something you definitely don’t want). According to a post that went viral on Facebook, a little girl’s father was in Afghanistan and ordered a bouquet that came with a necklace for his daughter to be delivered on Valentine’s Day.

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[Review] Content Rules

YoungUpstarts

Surprise and entertainment helps drive viral sharing while building your company’s personality. Crafting impactful and sales-oriented FAQs. Or that the US Army allows servicemen and women to blog freely (subject to security conditions) from the front lines of war zones like Iraq or Afghanistan? Creating customer success stories.

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