Email Marketing: Campaign Analysis, Metrics, Best Practices
Occam's Razor
JULY 18, 2011
With all the sexiness oozing out of social media it might seem insane to write about email. I dare say even more than Search (and without a shred of doubt, more than Social Media). You can compare customers in California, Idaho, and Florida; new and existing customers; or various demographics, etc., Every person in your company.
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