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CXL Live 2019 Recap: Takeaways from Every Speaker

ConversionXL

There are tons of metrics you can monitor: Conversion rate; Bounce rate ; Click-through rate ; Pageviews; Lead captures; Purchase conversion rate. Setting up your experiments for success: Define success metrics. Statistical ghost: When you think your test has impacted your metric, but in reality there’s no impact.

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CXL Live 2018 Recap: Top 5 Lessons from Each Speaker

ConversionXL

Corporate Agility. Transparency correlates to agility (Does your CEO know how many tests you ran last month?). Work hard to define meaningful product metrics – enabler of team success. Chad Sanderson – The Statistical Pitfalls of A/B Testing. In an A/A test the distribution of p-values is random.

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Lessons Learned: Continuous deployment and continuous learning

Startup Lessons Learned

Our tests suite takes nine minutes to run (distributed across 30-40 machines). Heck, thats what it says right there in the agile manifesto. Luckily, Chad Austin has recently weighed in with an excellent piece called 10 Pitfalls of Dirty Code. On commit automatically run all tests. If the tests pass deploy to the cluster.

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Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

If youre trying to design an architecture to maximize agility, how can that work if some people are working in TDD and others not? October 2, 2008 8:58 AM Chad said. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim. Great piece!

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