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What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

crowdSPRING Blog

It directly affects your ability to sell, to fundraise, to hire the best employees, and to grow. Curved lines are visibly flexible and can communicate agility and reactivity. You’ll hire new people, your teams will grow and change, and everyone will need to know the ‘rules for your brand’. Who benefits from a style guide?

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