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Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

If you think the job of a CEO is to increase sales, then Ballmer did a spectacular job. He tripled Microsoft’s sales to $78 billion and profits more than doubled from $9 billion to $22 billion. The best are agile and know how to pivot – make a substantive change to the business model while or before their market has shifted.

Azure 120
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Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

If you think the job of a CEO is to increase sales, then Ballmer did a spectacular job. He tripled Microsoft’s sales to $78 billion and profits more than doubled from $9 billion to $22 billion. The best are agile and know how to pivot – make a substantive change to the business model while or before their market has shifted.

Azure 120
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How to Hack Growth When Growth Stalls

ConversionXL

Reporting in the Harvard Business Review on a major study of growth stalls they conducted, Olson and his colleagues cite the case of the iconic brand Levi Strauss, which hit a historic high mark of sales in 1995, reaching revenue of $7 billion, but then, starting in 1996, saw a decline in sales so precipitous that by 2000, revenue was down to $4.6

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Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

Thats when this approach can pay huge dividends. If you are trying to find a product that sells, than each test would require a different product to be created (or at least a different sales page).in This adds to the complexity of decision making since you dont know its the ad, sales page, product, keywords and so on. .

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Why our small businesses are a BIG deal

NZ Entrepreneur

Following the GFC, worldwide protests brought the world’s increasingly skewed distribution of wealth into focus for a new generation and the disparity is only speeding up. NZ Sales Manager. Australian Sales Leader. And who can blame us “rational consumers”? We all want to get the best value for our money. NZ Entrepreneur.

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The Power of “In Person” – Why Distributed Teams are Less Effective

Both Sides of the Table

In the era of Skype, web conferencing tools and collaboration software conventional wisdom says that distributed startup teams can be just as effective as those that are in person. Or more precisely the people espousing the benefits of distributed startups teams are often distributed and therefore self rationalizing it.