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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

PEVCTech is partnering with Blue Future Partners to run the first large-scale survey of VCs’ technology stack. Johann Kratzer of Blue Future Partners , a fund of funds, observed, “The majority of the hundreds of funds we’ve diligenced rely predominantly on their relationships to source deals. Greylock Partners.

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How SEO Has Evolved Over The Years

Duct Tape Marketing

As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. So Google's just getting a lot better at it with, um, AI and, and all of the different algorithms that, that fall under the AI umbrella. A lot of it depends on whether you're B2C or B2B.

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How To Build Trust, Increase Authority, And Rank High With Google

Duct Tape Marketing

As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. So Google's just getting a lot better at it with, um, AI and, and all of the different algorithms that, that the fall under the AI umbrella. A lot of it depends on whether you're B2C or B2B.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks. Use food to generate PR for your event too — one company I know of sent S’more’s kits to local TV newsrooms to help promote a camper and RV show.

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Demand Generation: Turning Tactics into Strategy

ConversionXL

It starts with having the right data in the system,” noted Kamil Rextin, who wrote about B2B attribution. For B2B marketers, demand generation tactics—no matter how well targeted—fail if they focus exclusively on how a product or service benefits the prospect alone. Data types are important. Strategies are based on bad data.

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7 Content Marketing Goals For 2016 That You Can Set For Your Brand

Brandanew

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. RELATED: Partner with Brandanew to define your 2016 Content Marketing Strategy. You can often not hide behind PR notices if you create something that’s atrocious!