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What Google's Penguin Algorithm Means for Your Business

mashable.com

What Google’s Penguin Algorithm Means for Your Business. Ever since Google started naming its algorithm updates after furry black and white creatures, we’ve been inundated with talks of pandas and penguins, and how they’re taking down websites one ranking at a time. Google changes its algorithm about 500 times a year.

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[Review] Return On Influence

YoungUpstarts

Widespread global availability of free or low-cost web access, easy-to-use social tools, and algorithms by companies like Klout and PeerIndex have also resulted in an “influence revolution” According to Schaefer, the rules of online influence are affected by several factors: 1. Nuff said.

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How to help your startup turn a profit in 4 simple steps

The Next Web

Being an engineer, I built myself a kind of algorithm that helps determine an early-­stage startup’s sales channels, and that’s what I’m sharing with you today. You can be the sales guy or gal with all the tools you need at your fingertips ­ email, phone, social networks, etc. Well, then you’ve got to go viral.

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What Social Media Needs To Do To Better Pique Your Interest

YoungUpstarts

Whether you are conscious of it or not, these behaviors tell social media algorithms that this is the content you really want to see. As such, leading platforms continue to promote the most viral content dictated by your digital social circle. The News Feed As A Tool For Discovery. The Power Of The Interest Graph.

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How to Attract New Customers and Drive More Sales with TikTok Marketing

ConversionXL

TikTok has evolved from a platform known for viral dance moves to a place of rapid product discovery. The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. There’s no telling what will go viral.

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HOW TO: Build an App for Your Small Business

mashable.com

There are also tons of tools for creating your own microsites, Facebook apps, social networks, blogs and more. This is a good choice if you need ongoing support and are ready to make a greater commitment to tech-based marketing than just a one-off mobile or social app. GE Campaign Turns YouTube Videos and.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. A great offer goes a long way quickly…especially through our favorite social networking sites! Are you a thought leader? Be visible! Listen Again.