Remove Analytics Remove Customer Development Remove Lean Remove Stealth
article thumbnail

Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Enable Google Analytics tracking. You just have to sign up for Google Analytics, get your account number, and plug it into your site. Use Googles built-in Analytics/AdWords integration, to track the effectiveness of each ad you run. If you cant find any , maybe that means you havent figured out who your customer is yet.

Demand 167
article thumbnail

It’s Time to Play Moneyball: The Investment Readiness Level

Steve Blank

A Lean Startup methodology offers entrepreneurs a framework to focus on what’s important: Business Model Discovery. Teams use the Lean Startup toolkit: the Business Model Canvas + Customer Development process + Agile Engineering. Over 10 weeks each team gets out and talks to 100 customers. Those days are over.

Oakland 327