Email Deliverability: Get into More Inboxes, More Often
ConversionXL
AUGUST 11, 2020
Consider a hypothetical: Your data shows that 2% of your emails are bouncing, but an additional 10% are making it to the Email Service Provider (ESP) server then being pushed into spam. If 0% of your Gmail (or another ESP) domain email addresses are opening your emails, you’ve got a problem. Image source ). Image source ).
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