Why Startups And SMEs Need To Stop Measuring Success Through Media Coverage Alone
YoungUpstarts
FEBRUARY 16, 2020
by Chen Terng Shing, Founder and CEO of SYNC PR. Startups and SMEs do not have the budget that most businesses do, but probably require public relations or PR, as it is more commonly known, as much or if not, even more than larger businesses. . Proper measurement for PR is possible.
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