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Top Social Media Measurement and Tracking Tools

www.foliomag.com

Audience Development. Lead Generation. Digital audience developers and executives discuss their favorites. Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue.

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Transcript of Why Sales and Marketing Need Each Other

Duct Tape Marketing

John Jantsch: I am in Kansas City, Missouri. And account based selling is nothing new, but what about working also with the marketing people to tailor and customize some of the marketing campaigns and outreach for a specific account. So Pam, thanks for joining me. Pam Didner: My pleasure. And you are based in Kansas city?

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