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Top Social Media Measurement and Tracking Tools

www.foliomag.com

Audience Development. Lead Generation. Digital audience developers and executives discuss their favorites. Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue.

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Transcript of Learning to Speak Like a Pro

Duct Tape Marketing

” There is so many reasons to get good at this and look at this as a legitimate channel, even just for lead generation. Whenever you speak, you get some of that real-world feedback immediately from audiences. Grant Baldwin: I would totally agree with that. I was like, “Whoa, whoa, whoa. How does that even work?”

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Transcript of Why Sales and Marketing Need Each Other

Duct Tape Marketing

John Jantsch: I am in Kansas City, Missouri. I’ve always said that one of the best sources of lead generation is happy customers, and a lot of companies are investing pretty significantly in customer experience and service. So Pam, thanks for joining me. Pam Didner: My pleasure. And you are based in Kansas city?

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