Remove Audience Remove Cofounder Remove Dilution Remove PR
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Is Crowdfunding for Startups a Good Idea?

ReadWriteStart

Joe Flanagan, Founder, 90s Fashion World No, Too Many Lenders While the idea of sourcing capital from multiple smaller sources is an enticing one, the reality is far less pleasant. It also allows entrepreneurs to create awareness around their product or service and provides an opportunity to engage a larger audience of potential customers.

Startup 141
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How Open Should a Startup CEO be with Staff?

Both Sides of the Table

For starters let me use “CEO” as a proxy to include her “inner circle” which might mean co-founders or might just mean senior execs of the business. The Mind of the Founder. The mind of a founder is wired differently than most people. The startup CEO was not the original founder.

Startup 417
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10 Tips for Making your Startup More Attractive for Investors [Presentation]

VC Cafe

The newly formed teams then work for the entire weekend, with the help of some experienced mentors from the industry, who volunteer their time to share advice on product, technology, legal, PR and other issues. Very cool concept and I want to thank the founder Adil Mohammed for inviting me to take part in it. Articulate your idea.

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What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

crowdSPRING Blog

If your brand tries to be too many things at once, the message becomes scattered and the brand grows diluted. Does your brand resonate with your intended audience? For example, Charles Revson, founder of Revlon, always used to say he sold hope, not makeup. Failure to deliver on a brand promise is a sign of an unhealthy brand.

Marketing 162