David Teten

JUNE 1, 2011

Signature and messaging will vary by market and audience, but must be internally consistent. Social media. Question: Thoughts on how to use social media to generate deal flow? Question : How do generalist PE funds differentiate and get in the advisers list? Question : How do PE funds differentiate in the LOI phase?

Private Equity 122

Private Equity Deal Flow Equity Developer 122

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). One is find yourself an audience and a marketplace and that’s something you can start doing within a week. How to move from a free to a paid product without losing all your users. How cofounders can collaborate without going crazy.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

Brandanew

JULY 8, 2015

In addition, there are a few issues that arise with ghostwriting in today’s digital/social media driven world: 1) Ghostwriters sometimes tend to share (and I do have examples) their client work on social media. Your own special voice will help you differentiate. It’s something that we believe in. Or just curate.

Social Media 100

Social Media Wiki Curation Differentiation 100