Audience Disintermediation Flash Revenue 
ConversionXL
FEBRUARY 17, 2021
Third-party cookies are the new Flash. The solution has to balance four variables: Revenue for publishers that sell ad space; Targeting capability for ad networks; Return on ad spend for ad buyers; Privacy for users who see ads. Publishers will get their ad revenue. Now, reluctantly, Google is, too. Featured Image Source.
Rob Go
JANUARY 21, 2016
These are companies that offer consumers a product or service (or both) that they are paid for (as opposed to consumer audience businesses that are monetized through advertising). Flash sales companies were momentarily able to offer this, as were daily deal companies. The product or service is better than what else is out there.
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