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Lessons Learned: What is customer development?

Startup Lessons Learned

There are three fundamental situations that change what your company needs to do: creating a new market (the original Palm), bringing a new product to an existing market (Handspring), and resegmenting an existing market (niche, like In-n-Out Burger; or low-cost, like Southwest Airlines). If I get sales I will expand on the site.

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Lessons Learned: Product development leverage

Startup Lessons Learned

The idea of leverage is simple: for every ounce of effort your product development team puts into your product, find ways to magnify that effort by getting many other people to invest along with you. That engine of creativity has led to a catalog of something like 2 million virtual goods authored by a hundred thousand developers.

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Lessons Learned: The engineering manager's lament

Startup Lessons Learned

I now believe that the "pick two" concept is fundamentally flawed, and that lean startups can achieve all three simultaneously: quickly bring high-quality software to market at low cost. Thats why we need continuous integration and test-driven development. Of course, the sales folks had new features as their #1 priority.

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Lessons Learned: The hacker's lament

Startup Lessons Learned

But when there is a task half-done, its actually slowing the team down. Imagine a team working from a forced-rank priority queue. Sometimes, a great hacker has the potential to grow into the CTO of a company, and in those cases all you need is an outside mentor who can work with them to develop those skills. Not necessarily.