Australia Customer Development Sales Viral 
Startup Lessons Learned
DECEMBER 16, 2008
Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join.
Startup Lessons Learned
SEPTEMBER 12, 2008
vs. sustainable: Compare this to the renewable strategies, like viral marketing, SEO, widgets, and ads, which can scale into 10s of millions of users but are primarily centered around tough, non-user centric work. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?
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Startup Lessons Learned
APRIL 14, 2009
For a startup, having great sales DNA is a wonderful asset. The problem stems from selling each customer a custom one-time product. This is the magic of sales: by learning about each customer in-depth, they can convince each of them that this product would solve serious problems. They are closing orders.
Startup Lessons Learned
SEPTEMBER 15, 2008
That green button was part of a customer flow, a series of actions you want customers to complete for some business reason. If its part of a viral loop, its probably trying to get them to invite more friends (on average). Why did customers like your change so much that they didnt change their behavior one iota ?
Startup Lessons Learned
MARCH 13, 2009
In particular, a marketing launch can help you do three things (courtesy, as is most of my marketing advice, of The Four Steps to the Epiphany ): Drive customers into your sales pipeline. Do some Customer Development instead. If the viral coefficient is 0.9, In the right situation, its a very useful tactic, too.
Startup Lessons Learned
DECEMBER 7, 2008
The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Startup Lessons Learned - the Conference (April 23.
www.quora.com
JANUARY 16, 2011
" => I have not bothered to put up a landing page, survey to test customer demand, or done any customer development whatsoever. "Where is the best place to find a rockstar developer to bring it to life?" When I say viable, I mean something that can generate sales. am a karaoke maniac!
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