Why Community Is The Last Great Marketing Strategy
Duct Tape Marketing
FEBRUARY 2, 2023
They didn't really have the right bandwidth. If I recall, you know, I'm envisioning somebody listening to this going, we need to do community, we need to increase customer retention by 12%. He's gone all in on this community. This is where he is getting his revenue. We didn't have the right technology. So most communities failed.
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