Remove B2B Remove Channel Remove Forecast Remove Lead Generation
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The same video content likely works well in other channels. The growth of B2B video marketing. Cisco’s VNI forecast estimates that 82% of all Internet traffic will be video in 2022. digital ad spend went to video.

Video 129
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Smartphone Location Tracking Apps Next Wave Is B2B

Startup Professionals Musings

Entrepreneurs need to look more broadly into the business-to-business (B2B) space for more lucrative opportunities. As outlined a while back by Adam Holden-Bache on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, still waiting to be found: Find strategic partnerships.

B2B 210
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Location-Based Services in B2B Offer Better Return

Startup Professionals Musings

But entrepreneurs need to look more broadly into the B2B space for more lucrative opportunities. As outlined a while back by Adam Holden-Bache on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, along the following lines: Strategic partnerships. Lead generation.

B2B 206
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Location-Based Services are a Bonanza for Startups

Startup Professionals Musings

As outlined by Adam Holden-Bache recently on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, along the following lines: Strategic partnerships. If your B2B contacts check-in regularly at certain types of locations (entertainment venues, stores, etc.) Lead generation.

B2B 227
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Modern Day Sales: 8 Ways Companies are Changing the Future of Sales

ReadWriteStart

Lead generation , customer acquisition, and sales resources are being approached differently. If you are a small to medium-sized business, you may be contemplating how to transform your sales team to maximize the results from lead generation and customer acquisition activities while minimizing sales resources.

Sales 71
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Demand Generation: Turning Tactics into Strategy

ConversionXL

But demand generation isn’t a pile of tactics. It’s hard to do, which is why most demand generation advice merely advocates adding another channel or tool to the heap. Instead, it identifies the fault lines within tactics and between tactics that keep demand generation campaigns from amounting to more than their component parts.

Demand 132